[WEBINAR] NFTs are Growing Up! #TokenisationOfAssets

Updated: Nov 25, 2021

This year, NFTs have been making waves, taking 2021 as their year with people from different industries pouring in to the space with hiss and anticipation. These assets that live on blockchain not only is innovative technology, it also presents revolutionary creative possibilities.

NFTs growth is tied to numerous factors such as the unfolding and success of popular marketplaces, the growing digital collectibles market, and the wild run on the crypto space, specifically Bitcoin and Ethereum — all further tied with COVID-19 as a factor for growth.

You’ve seen pieces being auctioned at Christie's and Sotheby’s for millions of dollars… But at what point will these million-dollar purchases dissipate from mainstream media?

Irina Karagyaur, crypto advisor at The Cake.Chat and Head of Metaverse Growth at Unique Network together with Timo Lehes, Managing Director of Swarm Markets is here to dig deeper into the role of NFTs and where it is heading.

  • What is the role of NFTS in Financial Services beyond the cultural phenomenon

[00:01:50] Timo Lehes

[00:06:03] Irina Karagyaur

  • The practical role of NFTs over the next 12-months?

[00:13:35] Timo Lehes

[00:14:54] Irina Karagyaur

The truth is, the market for NFTs cannot rely long-term on just extreme hype. But as NFT continues to unfold beyond these marketplaces, we’re seeing encouraging opportunities to alter and improve current functions with NFTs that are rising across many industries. Those who think they’re seeing a flash in the pan are unlikely to be ready when it arrives.

This is the second installment of a 7-part #CryptoRegs series.


Meet Timo Lehes

Timo Lehes is an entrepreneur and FinTech and Blockchain Investor. Selected exits include AdTech company, Admetam virtualisation management software business, Witsbits, and online surveillance tech solution, MindMancer. Lehes also has experience as a fund manager, running the US arm of Chalmers Innovation Capital, and worked as an M&A advisor at Logan-Orviss/Azure. He holds a Master's degree in computer science and data communication from Chalmers University of technology.

Contact Swarm Markets and Timo






Timo Lehes

Meet Irina Karagyaur

Irina focuses on the implementation of Blockchain technology for business and on creating awareness of the importance of the Internet of Value. Irina is the Head of Metaverse Growth at Unique Network, an NFT chain for Kusama and Polkadot. At Unique, she works as a business development lead on empowering creators and developing metaverse partnerships.

Irina is also active as a Polkadot Head Ambassador for Western Europe, Regional Co-Chair London to FIBREE (Foundation for International Blockchain and Real Estate Expertise), and a Chairperson for Global Council for The Promotion of International Trade, SDGs Global Impact Startups GCPIT UK.

Irina co-founded Design B2C in London, UK, a crypto fintech boutique advisory that focuses on DeFi, Web 3.0 services, NFT’s, and real estate tokenization. Advisory designs strategies and workshops to support real estate companies, family offices, charities, and fintech companies wanting to unleash the opportunities of the third generation blockchains and Web3 technologies.

With over 10 years of experience, she has established herself as an international business development professional in strategic partnerships, analysis of foreign markets, business planning, and go-to-market strategy design in the UK, EU, and Russia across a broad spectrum of industries.

Irina holds a BArch from the Southern Federal University in Russia and an MSc in Urban Planning and Policy Design from Politecnico di Milano, Italy.

Contact The Cake.Chat and Irina




Irina Karagyaur

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