Ocean Bottle- the water bottle that takes 1000 bottles out of the sea and how they are using blockchain and smart chips to incentivise people to refill their bottles instead of buying new ones.
Will Pearson, co-founder of Ocean Bottle joins us to share shares how blockchain is being used in recycling.
Will shares: How their smart chip technology that allows you to contribute directly to the lives of plastic recyclers
And how these two founders have managed to create a fully sustainable business in such little time.
Founder William Pearson was inspired to do something after spending a year at sea working as a deckhand. After encountering Thilafushi, also known as ‘Rubbish Island’, where plastic from resorts is burned and left free to drift into the oceans, he felt inspired to take action.
This Tech for Sustainability series is sponsored by Tracr.
Tracr is a Connected Value Chain Platform, fostering a culture of innovation, encouraging sustainable business practices and ensuring consumer trust in the diamond industry. Demonstrating provenance, traceability and authenticity of natural diamonds and helping local economies where they are mined. Tracr is able to objectively and confidently demonstrate provenance, traceability and authenticity of natural diamonds, empowering businesses to better tell the story of a diamond and substantiate the positive sustainability and local economic development stories related to the producing and manufacturing countries and mines. Tracr’s consistent and reliable process, as well as the technology architecture they have developed, can be easily adapted to other industry challenges. To find out more, visit community.tracr.com